The result for Goulding is frequently startling in a good way. On the new album, she's placed her faith in producers like Max Martin and Greg Kursten - pop masterminds who've designed hits for people like Katy Perry, Kelly Clarkson and Pink. She made her initial splash overseas by combining EDM - electronic dance music - with tremulous folk-music vocalizing. Goulding has said of 'Delirium,' part of me used this album as an experiment to make a big pop album. TUCKER: That's 'Lost And Found,' another song from 'Delirium,' her new album. You don't even try, still you look so cool - like a cover boy when you light the moon. GOULDING: (Singing) Got to love this field and the cherry sky under blossom clouds though it's late July. This time around, she's going for something different. It's a vocal style that has enabled her to stand out when what she was making was primarily beat-dominated dance music. Goulding specializes in singing about romantic yearning in a clear voice with crisp enunciation. The song appeared on the '50 Shades Of Grey' soundtrack album and is probably the British singer's most well-known work in America thus far.

KEN TUCKER, BYLINE: Chances are, you may know that song, 'Love Me Like You Do,' more readily than you know its singer, Ellie Goulding. Never knew that it could mean so much - so much.

You're the cure, you're the pain, you're the only thing I want to touch. (SOUNDBITE OF SONG, 'LOVE ME LIKE YOU DO')ĮLLIE GOULDING: (Singing) You're the light, you're the night, you're the color of my blood. But Ken says her new album, 'Delirium,' represents a shift into mainstream pop and hopefully a bigger U.S. She first became known the electronic dance music genre. Our rock critic, Ken Tucker, has a review of a new album by Ellie Goulding, a 29-year-old British singer who's been much more popular in the U.K.

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